8 Best Digital Marketing Tools and Tech for Every Business

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Today’s digital marketing landscape is as competitive and fragmented as the broader tech industry. With so many different tools and technologies available, it can be overwhelming for marketers to know where to begin their search.

In this guide, we introduce you to the 8 best digital marketing tools 2022 and technologies that every business needs to succeed in a digitally-connected world. These tools streamline processes and make day-to-day operations simpler by automating them or integrating them together in one place.

These tools will help you drive more traffic to your website, convert those visitors into leads, and optimize your site for conversion at every step of the sales funnel. Read on to learn more about the benefits of adopting these tools, what they do, and how they can help you achieve your business goals.


Trello is one of the popular digital marketing tools for organizing projects and sharing tasks. It’s especially popular with teams of collaborators, whether they’re in-person or online.

It’s also a great way to track progress, keep everyone on the same page, and avoid duplication of effort.

With Trello, you can set up boards, lists, cards and labels to help organize your projects. You can even create sub-boards and have one board for each project.

Trello is a free tool that offers many pre-built templates. If you want more customizability though, you can start building your own Trello board right away, planning to 1 dollar deposit casino in no time.

Lucky Orange

Lucky Orange is on the digital marketing tools list that makes it easy for businesses to create consistent, automated emails that go out to their customers. The tool connects to any email service provider and is simple to use, with step-by-step instructions on how to set it up in minutes. It’s perfect for businesses looking to build a loyal customer base while attracting new customers at the same time.

It’s also great for businesses that want to keep customers up-to-date on new products and promotions as well as provide them with useful information about their company.

Lucky Orange is an amazing tool for all businesses, especially those looking to grow or market their products and services.


When you’re operating out of a small business, you don’t have the time or resources to keep up with all of the latest marketing trends. That’s where HubSpot comes in. It’s a digital marketing reporting tool and tech platform that allows businesses to create and manage their online presence.

On top of that, it’s packed with plenty of other tools, like analytics tools. These allow you to track performance and find ways to improve your brand.

When you combine all of these things together, it becomes incredibly easy to build your online presence and reach new customers.

There are also other benefits beyond just increased sales. When you build a strong online presence, it can help reduce overall costs. It can also make it easier for you to recruit new talent.


Canva is one of the graphic types of digital marketing tools that allows users to create professional-looking graphics and images with just a few clicks. Canva can be used for a variety of purposes, including creating social media posts, promotional materials, and more. Canva also has a built-in editing tool, which makes it easier to create custom designs.

Canva is available for free for individuals and small businesses. For larger organizations, there are paid plans that provide additional features.


Small social teams can benefit from Loomly’s ‘brand success platform’ to organize and collaborate on content. Loomly’s self-described ‘brand success platform’ is among digital marketing communication tools that make both the scheduling and brainstorming of content simple. Loomly’s ‘brand success platform’ includes calendars, deadlines, and workflows, all of which make it simple to schedule and brainstorm content. As an added bonus, Loomly curates content ideas based on trending topics and Twitter conversations for users. The clean, no-frills interface is simple to navigate and user-friendly for those who are not very tech-savvy. Loomly is affordable for solo businesses and small agencies looking to manage their social presence, making it appealing.


With SEMrush digital marketing tools and techniques, you may track the position of your priority keywords and also explore new terms to rank for. You may brainstorm content ideas and identify search intent with SEMrush’s keyword data, including its difficulty and variability assessments.


Businesses may seize customers’ attention and prevent them from bouncing off the website by using OptiMonk’s platform. OptiMonk’s behavioral targeting makes it possible to send pop-ups without being disruptive. Lead capture and exit-intent messages are emphasized in OptiMonk’s digital marketing tool free, which encourages users to segment their marketing messages and serve them only when they make sense. From returning customers to first-time window shoppers, the platform enables you to create campaigns that speak to all your clients rather than treating them as a one-size-fits-all demographic. OptiMonk is renowned for its ease of use.


Visme’s platform is primarily focused on creating presentations and data visualization. Infographics and fresh data are among the most-shared types of content on social media, making Visme excellent for those frequently publishing research on platforms like Twitter or LinkedIn. Besides straightforward graphic creation, the platform allows you to pull data from external sources (such as spreadsheets) to create presentations, making it simple.